Category: Marketing

You are to submit a paper that discusses the relationship of empowering employees as it relates to successfully working in a team environment. Include in your discussion factors that lead to successful virtual teams. The discussion should be supported by actual examples of empowering employees and working in teams. The paper should be in APA format,Links to an external site. Times New Roman 12-point font, and double-spaced. The paper should be 5 pages not including the title page and reference page. 
Resources:
Importance of Talent Management in Business Strategy: A critical literature review.Links to an external site. Muhammad Zeeshan, Ahmad Khan,  Amna Ayub, Dr.    
Virtual Team Leader Communication. Employee Perception and Organizational Reality.Links to an external site. Newman, S., Ford, R. and Marshall G. International Journal of Business Communication, 57, (4), 452-473

Are you especially loyal to any one brand? If so, what is it and why are you so loyal? When successfully building loyalty and community, trust seems to be the biggest factor. How can a company build trust and what is the best approach to do so (incorporating concepts from both the field of marketing and psychology)? What are the ethical issues and obligations that come with trust once it is built? Should consumers trust companies? Why or why not? Do you think some consumers are just more prone to be loyal to companies and other consumers are not? Why or why not?
Note: Please review my expectations for the assignment. I expect your response to include 2 or more references from the APUS Library system (failure to include such references will detract from your grade on the assignment), and be presented in APA Format. Deliverable length is a minimum of 2 body pages.

Following your review of the articles below on the Marketing Mix and Product, share a synopsis of the product strategy and branding concepts discussed. Read each of these articles and write a synopsis of your reading. Keep the overarching theme, “Product Strategy and Branding,” in mind. Use subject headers that include the name of each of the articles below that you are covering – for example – Article # 1 – The Elements of Value and provide your key learnings. Then the final and fourth subject header should be Conclusion. Wrap-up final thoughts here over the articles…which did you enjoy the most. Cite the new Journal article here as well. 
Constantinides, E. (2006) The Marketing Mix Revisited: Towards the 21st Century Marketing, Journal of Marketing Management.  doi.org/10.1362/026725706776861190
Almquist, E.; Senior, J.; & Bloch, N. (2016).  The elements of value. Harvard Business Review, 94(9), 46-53.
Bergh, C.  (2018).  The CEO of Levi Strauss on leading an iconic brand back to growth. Harvard Business Review, 96(4), 33-39.
Remember to add Biblical source somewhere
https://www.tandfonline.com/doi/abs/10.1362/026725706776861190
https://web.p.ebscohost.com/ehost/detail/detail?vid=0&sid=80b5e123-cab6-487c-84df-e0c1358bfbb5%40redis&bdata=JnNpdGU9ZWhvc3QtbGl2ZSZzY29wZT1zaXRl#AN=117516203&db=bth
https://web.p.ebscohost.com/ehost/detail/detail?vid=0&sid=bd659289-c313-401b-b22c-1d521ecdc7c8%40redis&bdata=JnNpdGU9ZWhvc3QtbGl2ZSZzY29wZT1zaXRl#AN=130331031&db=bth

Overview
In this assignment, you will read an article on marketing telehealth services. You will then select 5 tactics out of the 20 tactics (best ways) mentioned in the article. You will discuss one advantage and one disadvantage and provide a real-life example for each of the 5 tactics that you select.
Preparation
Review your textbook chapters
Read: How to Market your Telehealth ServicesLinks to an external site..
Instructions
Complete the Week 8 Activity Template Download Week 8 Activity Templateby doing the following:
Select five (5) marketing tactics from the list of 20 tactics (best ways) mentioned in the article that you believe will provide the best marketing plan for growing telehealth services.
For each of your five (5) selected marketing tactics:
Discuss one advantage of using this tactic for telehealth marketing.
Discuss one disadvantage of using this tactic for telehealth marketing.
Provide a real-life example (including a web link) for each of the 5 telehealth marketing tactics that you discuss.

The student must then post 2 replies of at least 350 words (3 well-crafted paragraphs) with a minimum of 2 citations from academic journals in current APa
Questions are in files 

PLEASE Raad the assignement carefully als there is a template attached
also 
three references, including one Journal of Marketing reference, are required.

this project has 3 parts talking about how the Xiaomi brand impacted the Qatar Market
first the proposal, which is done; there is no need to do it.
Second, the strategic plan, which is the important part, must be done in perfect manners
Third, the presentation—no need to do it
Please check the attached file

Please choose an appropriate company and try to follow samples from online. You may leave space for name & personal details.
Total words should be around 4500. It needs to be very detailed and professional showing understanding of concepts.

Assessment
Task
Referring to the issues identified in
Assessment one (A1), prepare a marketing plan with clear analysis and strategy as to how your
organisation would be able to improve their market share and growth. It is
recommended that the following can be included:
·      
Introduction – This could be a summary of the
issues identified in A1 to justify the objectives for the marketing plan that
you will be demonstrate in your report, What you want to achieve for the
company.  Therefore, you need to follow
the SMART criteria:
o   (Specific: Clear goals. Measurable:
profitability. Attainable: describe the result. Realistic: is it doable? Time:
By when?
·      
Develop the marketing strategy: in this section you provide a
strategy to increase market     
share/growth of the company, you can use Ansoff marketing growth
strategy and be as creative as possible.
·      
Discuss the marketing Mix: In this section you analyse the
company based on the 4Ps.
·      
Discuss the customer driven strategy: In this section you need to analysis
the segmentation, targeting, positioning and differentiation separately.
Conclusion
Principles of Marketing by
Kotler and Amstrong
Strategic Marketing and Competitive
Advantage Third Edition. West et al (2020) Oxford University
Press
Assignment brief and assignment A1 are attached. 

The student must then post 2 replies of at least 350 words (3 well-crafted paragraphs) with a minimum of 2 citations from academic journals in current APa
You must then post 2 replies of at least450 words by 11:59 p.m. (ET) on Sunday of the assigned module. For each thread, you must support your assertions with at least 2 scholarly citations in the current APA format
Discussions are in files