Category: Fashion

  • “New York Fashion Week Spring/Summer 2021: A Virtual Celebration of Fashion and Resilience” New York Fashion Week Spring/Summer 2021: A Virtual Celebration of Fashion and Resilience Date: September 13-17

    Write a 2 page about the following, at least 500 words. Include the name of the event, date, location, time and pictures. One page minimum typed, 11-12pt font, double spaced. A weblink for your source is fine: 
    Current event from a fashion source: fashion website, blog, etc…

  • Assignment 1: History, Background & Financials of GAP’s Banana Republic Men’s Line Assignment 1: Retailer and Brand Choice

    Assignment 1: History, Background & Financials of the Retailer
    RETAILER Chosen: GAP
    BRAND: Banana Republic
    Size Run: Mens
    ALL IN TEXT CITATIONS MUST INCLUDE AUTHOR AND PAGE NUMBER!!!
    THE ASSIGNMENT MIMIC THE ATTACHED TEMPLATE BUT WITH THE INFO FOR MY CHOSEN RETAILER AND BRAND
    ASSIGNED READINGS:
    Read Chapter 1: Product Development and the Apparel Supply Chain (LO: 1,3) 
    Read Chapter 2: Brand Strategy and Business Operations (LO: 2,4,5) 


    LECTURE NOTES:
    Product development is an end-to-end process that includes marketing, merchandising, creative and technical designing, sourcing, production, and the distribution and planning of goods that have a perceived value for a well-defined consumer group. Product development is not just one job or one role in the supply chain. It overlaps and is defined differently in various types of retail and wholesale brands. To be in product development, one may have a design background, a merchandising background, or a business background. It is part creative, part technical, part science, part research, part forecasting, and always an interesting and diverse area of the fashion apparel business. As you will see, hear, and learn, no two product developers’ roles are the same.  
    Throughout the course, we focus on the new product development process in fashion corporations, from ideation, screening, concept development, physical development, testing, and commercialization of new products through to launch. Technology, sustainability, and global aspects are what make it a new development process.  
    Yet as fun and creative as fashion can be, it is also a business. A very big one at that, that relies on strategic decision-making regarding the products a company puts out for sale.  Fashion needs to be profitable. Product development helps connect the profitability and business functions to the consumer and a product line. It encompasses a big supply chain inclusive of farms, laboratories, manufacturers and factories, and transportation companies that are all managed by a team of professionals. 
    Brands must differentiate their products to compete. They must know their customers’ wants and values. A brand strategy helps to establish the organization’s reputation. What will the brand excel at: transparency and sustainability such as Everlane?  Price and speed as Zara does? Or quality and innovation like Lululemon?  This process must be fully realized and managed by the various functional areas of the organization such as the merchandising division, the marketing and sales division, and the IT division to name a few.  The benchmarks to success must be very clear. 
    The Time and Action calendar, the Assortment Plan, and the Line Plan help businesses plan cross-functionally to achieve goals. Sustainable practices must also be considered in today’s customer-driven journey across all functional areas. Businesses must meet the consumer where they are, rather than hoping the consumer will magically come to them. The right product at the right price, the right time, and the right places are all paramount to the product development process and its supply chain members. 
    This assignment is aligned with the following learning objective(s):
    LO1: Build an awareness of the structural organization of apparel companies and their supply chains (CO5)
    LO3: Recognize how brands are positioned in the marketplace. (CO4)
    LO4: Understand how a brand’s mission, vision, and values shape its strategic plan (CO6, CO2)
    For your first assignment, you will be tasked with choosing a company from a provided list within Collaborations. Please be advised that the company you select will be the retailer you will be using for the rest of the semester, please choose wisely! Please follow the directions below.
    First, please choose a retailer, a brand, and a product size range from the list provided in Canvas Collaborations.  
    Course Project: Retailer and Brand Choice 
    Please go to Collaborations on the course menu to the left. 
    Open the shared Excel sheet and choose your retailer and brand by the end of the weekly module by filling in your complete name on the approved retailer list. 
    One student to a brand only on a first-come-first-serve basis. 
    You will study this Retail Brand for the whole semester so choose one that interests you! 
    This is the first of six semester-culminating assignments for your final product development project. You will create a presentation that follows the assignment templates, not copy them.  In this assignment, you’ll provide a brief history, background, and specific financial information on the chosen retailer and brand.
    After choosing your company please read through the template for your first assignment – Assignment 1 template Download Assignment 1 template- please keep in mind that this template is a reference of what your assignment should cover and how many slides, not something to copy exactly. When you are finished creating your assignment slides please submit only PDF or PPT files to Canvas.

  • “Exploring Canada Goose: A Comprehensive Analysis of Brand Personality, Product Categories, Consumer Profile, Distribution, and Competitors”

    Brand Professor Assigned Me Was Canada Goose so you hae to reasearch Canada Goose. All in text citations must include author and page number!!!
    Assigned Readings:
    -https://licensinginternational.org/education/what-is-licensing/#1555916596640-ae1c164d-b452
    -Ash, K.A., & Kolsun, B. (2014). Fashion Licensing. In G.C. Jimenez & B. Kolsun (Eds.). Fashion Law: A Guide for Designers, Fashion Executives, and Links to an external site.Attorneys.Links to an external site.(pp. 115–138). London: Fairchild Publications.
    -The New and Complete Business of Licensing: The Essential Guide to Monetizing Intellectual Property. 
    Chapter 7: Selecting the Right License for Your Products.
    -The rest of the assigned readings will be attached you must also find other articles
    Research Your Brand Overview & Directions
    Throughout the course, you’ll be working on assignments related to one specific brand. By the end of the semester,  you will have designed a licensing program in a new category for that brand. You can find the complete assignment in Module 7.  
    First you should have uploaded brand ideas and gotten approval from me for the brand you want to work on.  For this week’s assignment, you will research your specific brand with the goal of getting a comprehensive understanding of its place in the market. You do NOT need to identify a category to license yet. In your paper, describe its:
    brand personality
    all its current product categories
    the consumer profile
    where it currently distributes product 
    the brand’s direct competitors
    Note: Include images where appropriate to help illustrate your assessment of the brand. Images are not included in the final page count.
    Use a variety of sources such the brand’s retail store, retailers where the brand sells, its website, their investor relations information (such as their annual report), their social media, and sources found in the LIM College databases, and industry publications such as WWD and Business of Fashion.  
    Research Paper Format
    Your assignment submission should be 3-4 pages in length, not including cover page or images, in APA guidelines for layout, citation, and references. Include at least 4 references found in legitimate industry sources. An abstract is not required. Include an introduction, body, and conclusion. It should contain proper grammar, be free of spelling errors, and reflect critical thinking. 

  • “Exploring the Evolution of Sustainable Fashion: A Comprehensive Study of its Impact on the Industry and Consumer Behavior”

    This is mu final dissertation of my fashion major. i already did the proposal, now i need is the full 5500 words easy writing.

  • “Breaking the Mold: The Importance of Inclusivity in Fashion and Modeling”

    This is a journalism article that is about  the inclusivity of body shape and race in fashion/modeling. For many years, the “ideal model look” is slim, tall, and white. But now the standards have changed. I want this article to talk about how it’s better for society to have this inclusivity. 

  • “Fashion Aiding Mental Health: Exploring the Use of Weighted Garments in the Fashion Industry”

    Students will be required to present:
    5500 Word Dissertation
    A 5500-word dissertation which proves or disproves the students’ hypothesis.
    Through the essay the students must evaluate the evidence of primary and
    secondary research, critical analysis of texts, coherent argumentation and correct
    citation using Harvard conventions of referencing.
    You will develop a 5500 word dissertation research project, based on the research
    proposal that you submitted in term 2. The dissertation should demonstrate your
    development of the proposal and should enable you to clearly prove or disprove the area of
    inquiry you had identified and/or explore the topic in much more depth.
    Some guidelines:
    important: the link to uploead on Turnitin will be open on 28 February, 2 weeks before the
    submission deadline.
    5
    o The dissertation project should provide evidence of your primary and secondary
    research methods, critical analysis of the literature and of the results of your
    research.
    o It must be logically structured, clearly written and provide a coherent argument.
    o It should include relevant images to support your discussion and illustrate key points
    you are making.
    o You must reference accurately all sources of information (including images) that you
    use with Harvard Referencing style throughout.
    o The format should be A4 word or pdf.
    o Care should be taken to present the information in a professional manner,
    considering layout etc.
    Contents:
    ● Cover page – A cover that reflects appropriately the research to be conducted – you
    can use an image/images/a digital image of your own artwork. It must provide your
    name; student number; unit title: FINAL DISSERTATION; Element 2: Dissertation; title
    of your research.
    ● Table of Contents – this must make the proposal easy for the reader to navigate.
    Make sure that all pages are numbered and accurately referenced in the table of
    contents.
    ● Introduction – This should provide a background and a rationale for the research.
    Approximately: 1100 words
    ● Aim and Objectives – One aim (what you hope to prove/demonstrate/interrogate/etc);
    3-5 objectives (the points you need to reach to achieve the aim).
    ● Literature Review – Show that you have begun to read around the subject area. The
    literature should contextualise your topic, be critically analysed and must support the
    achievement of aim and objectives. Approximately: 1300 words
    ● Methodology – Show how you are going to achieve the objectives you have set out.
    This should focus on primary research. Approximately: 1000 words.
    ● Results and Discussion – This should present and discuss the results of your primary
    research in relation to your research aim and objectives. What does it mean? What are
    the implications for what you are trying to prove/demonstrate/etc.? Approximately:
    1000
    ● Conclusion/Summary – This should summarise the key finding of the research, restating
    some important points and present what it means to your topic, research aim
    and objectives.Approximately: 1100 words
    6
    **In total you should have around 5500 words when you have completed all these
    sections above.
    ___________________________________________________________
    My topic is research on mental health and how also people in the fashion industry are affected by the same.
    I want to give an introduction about mental health in general and how important it is. Then adding to that research on the fashion industry aspect. My research is about creating weights and installing them in garments to provide comfort for people who are facing anxiety issues. “Fashion aiding mental health” The investigation of weights is just a small part of how fashion can contribute to helping and showing their concern for people facing mental health issues. 

  • “Exploring the Characteristics and Uses of Segmentation in Marketing”

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  • “Breaking the Mold: The Importance of Diversity in Modeling and its Impact on Body Image”

    In this article I want to talk about why it’s important to have diverse models( height, body type, race). Years ago, the standards for being a model were tall, skinny, and white. Now, we are seeing more diversity. Bring up body dysmorphia and how it has changed.

  • Private Label vs. Wholesale Brands: A Comparison of Retailers’ Product Offerings In today’s competitive retail landscape, private label and wholesale brands play a significant role in the product offerings of department stores and mass merchandisers. These brands not

    PLEASE READ PROMPT THOROUGHLY ALL IN TEXT CITATIONS MUST INCLUDE AUTHOR AND PAGE NUMBER!!!
    Assigned Textbook:
    https://www-bloomsburyfashioncentral-com.limcollege.idm.oclc.org/encyclopedia?docid=b-9781501366581
    Beyond Design: The Synergy of Apparel Product Development
    by Sandra Keiser , Deborah Vandermar and Myrna B. Garner
    Bloomsbury Publishing Inc, 2022
    Edition:
    Fifth Edition
    ———————————————————————————
    Please read Chapter 1 and 2 from your course textbook, Beyond Design.  The book can be accessed through the LIM library. All course and textbook guidelines can be found on the syllabus in Canvas. After you read the chapters, write a response to the following questions. Your response should be approximately 100 words for each question. Paste your response into the discussion box. Engage in a dialog with a minimum of two of your peers by making substantive comments on their post.  
    Select a department store or mass merchandiser (one retailer) and identify two private label brands and two wholesale brands that they carry. Compare and contrast the private label and wholesale brand products in terms of price, positioning, and fashion level.  
    What are the core competencies and competitive advantages of the chosen retailer? What do they excel at? How does this affect the products they develop as private labels or purchase from a wholesale brand? Write specific points and facts about each retailer.  
    All written work for this class should be in essay format and APA7 cited as needed. 
    Instructions
    Please respond to the prompt. Your response should run 300 words in length, reflecting on the prompt above. You must post your initial reply to access the full discussion.

  • “The Impact of Hip Hop on the Fashion Industry: A Cultural Revolution”

    (why does fashion matter?)
    LO1 – Demonstrate an awareness of debates related to Fashion Cultures and Histories (Knowledge) 
    LO2 – Engage with and apply relevant theoretical tools (Enquiry)
    LO3 – Identify, contextualise and discuss relevant examples (Process)
    LO4 – Communicate your ideas effectively in an academic context (Communication)
    •Reference to key themes, debates and concepts covered in the unit. 

    •Referenced quotations (using Harvard referencing) from at least four academic texts. 

    •An analysis of examples relevant to Fashion Cultures and Histories.  
    •The conventions of academic writing, including in-text referencing of sources and a bibliography.
    * My topic of essay: how hiphop changed fashion industry.
    research: 
    https://www.huckmag.com/article/how-hip-hop-took-over-and-transformed-fashion
    https://lifestyle.livemint.com/fashion/trends/hip-hop-luxury-music-fashion-brand-collaborations-kanye-west-111691580122279.html
    https://www.universityoffashion.com/blog/50-years-of-hip-hop-a-fashion-revolution/