Category: Communications and Media

  • Annotated Bibliography on the Role of Media in Shaping Public Perception and Response during the COVID-19 Pandemic 1. Wilson, Anne E., Victoria A. Parker, and Matthew Feinberg. “Polarization in the contemporary

    Annotated Bibliography Assignment
    Using the topic for your final research paper, you will write an annotated bibliography.
    1. Choose your paper topic and sub-topic.
    2. Find your seven sources.
    3. Create a Works Cited with these seven sources.
    For each source, you’ll write a five to six line annotation, describing the source’s thesis/summary and how the source could be useful or isn’t useful for your paper.
    Make sure to use complete sentences for these annotation
    Sources:
    Wilson, Anne E., Victoria A. Parker, and Matthew Feinberg. “Polarization in the contemporary
    political and media landscape.” Current Opinion in Behavioral Sciences 34 (2020): 223-
    228.
    Zhou, Weike, et al. “Effects of media reporting on mitigating spread of COVID-19 in the early
    phase of the outbreak.” Mathematical Biosciences and Engineering 17.3 (2020): 2693-
    2707.
    Reisach, Ulrike. “The responsibility of social media in times of societal and political
    manipulation.” European journal of operational research 291.3 (2021): 906-917.
    Walter, Nathan, et al. “Evaluating the impact of attempts to correct health misinformation on
    social media: A meta-analysis.” Health communication 36.13 (2021): 1776-1784.
    Pappas, Ilias O., et al. “Responsible digital transformation for a sustainable society.” Information
    Systems Frontiers 25.3 (2023): 945-953.
    Hussain, Wajahat. “Role of social media in COVID-19 pandemic.” The International Journal of
    Frontier Sciences 4.2 (2020): 59-60.
    Anwar, Ayesha, et al. “Role of mass media and public health communications in the COVID-19
    pandemic.” Cureus 12.9 (2020). 

  • “Developing a Lobbying Plan for Equal Treatment of Girls Worldwide” Introduction: The issue of equal treatment for girls is a global concern that encompasses various challenges such as early marriage, female genital mutilation/cutting, and access to education. These issues

    Instructions
    https://www.c-span.org/classroom/document/?1292
    We’ve discussed the difference between lobbying government entities and selling for a corporate entity (sales vs. lobbying). However, as Stephanie Vance discusses in the clip above, there are many similarities as well. There are three types of lobbying – legislative lobbying; regulatory advocacy lobbying; and budget advocacy. With this in mind, identify an issue important to you and develop a plan to lobby for it. Include the following in your plan:
    A brief explanation of the issue you chose. For example, if you are interested in equal treatment of girls on the world, you might choose the issue of early marriage, female genital mutilation/cutting, access to education, etc.
    Who you will target (and what type of lobbying you will do about it). Targets could be government officials, community leaders, traditional authorities, media, community members, etc.; depending on the issue.
    What channels and outlets you plan to use?
    What is your message to each target you identify, including your call to action?
    Who will deliver your message?
    How long will your strategy take?
    Explain your reason for each of the six issues.
    Your paper should be 4-7 pages, double spaced with 1″ margins, and submitted on Brightspace

  • Exploring the Beauty Industry: Research Methods and Media in ‘The Cult of Beauty Visual Story’ Exhibition

    – The assignment is based on your visit to the
    exhibition, ‘The Cult of Beauty Visual Story’
    – Word count: 1700 words (-/+10%)
    – Explain atleast
    2 research methods that you would employ in order to elaborate on any 
    one
    aspect of beauty as depicted in the exhibition, i.e. you need to select any
    one from the 
    following 3 themes from the exhibition:
    1) The
    Ideals of Beauty
    2) The
    Industry of Beauty 
    3)
    Subverting Beauty
    So for
    instance, if you select the second theme of ‘Industry of Beauty’, a potential
    research 
    method you could use is conducting semi-structured interviews (a
    qualitative research 
    method) with marketing executives of beauty brands, in
    addition to a seconday data 
    analysis of sales reports of brands. Your essay
    should compulsorily cover the following 
    points:
    1.    
    Outline atleast 2 research methods that you
    would employ. Explain WHY you chose those methods, what kind of information
    will you be able to gather with those research methods,  and why they are the most suitable. Include
    the limitations of your chosen research 
    methods as well.
    2.    
    Discuss one example of media from the
    exhibition of your chosen theme-such as books, photographs, videos, paintings
    or posters that was used as research material for the 
    exhibition. Explain
    its purpose and include an image of the same from the exhibition.
    Remember: 
    – 7-8 references (academic). You can also include
    websites/videos/multimedia/reports as part of your references, but minimum 7
    references need to be academic.
    – Ensure your essay is formatted properly, has
    a uniform font size and style.
    – Have a bibliography/reference list at the
    end.
    – The image included in the essay should be
    clicked by you. You may include more than one image if you like. 

  • Persuasive Speech: Choosing and Developing a Good Topic Persuasive Speech Outline: The Importance of Mental Health Awareness

    Directions
    Step 1: Select Persuasive Topic/Issue
    Your speech should be consistently persuasive in nature. Identify your audience, purpose, and thesis.
    Today, there are many different debates being had all around the world about topics that affect our personal, professional, civic, and/or academic lives. Some of these debates have been such hot topics for so long that it has become very difficult to add to the conversation with new and original ideas or stances to take. To move beyond this trend, we have created a list of topics that may not be used for this Touchstone. Feel free to access a tutor if you would like support choosing a topic for this essay.
    Please AVOID choosing any of the following topics:
    Abortion Rights
    Climate Change
    Belief in God(s) or Afterlife(s)
    Death Penalty / Capital Punishment
    Euthanasia / Assisted Suicide
    Fad Diets (e.g., Keto, etc.)
    Funding/Defunding Law Enforcement
    Gender Affirming Care
    Immigration
    Legal Alcohol/Tobacco Age
    Legalization of Marijuana
    Legalization of Sex Work
    Paying Student Athletes
    Second Amendment Rights (i.e., Gun Control)
    Social Media’s Impact on Mental Health
    Universal Healthcare
    Vaccines
    Choosing to write about any of the above topics will result in a non-passing score.
    Refer to the following lessons for support:
    Informative and Persuasive Speeches
    Choosing and Developing a Good Topic
    Definition and Goals of Persuasive Speeches
    The Psychology and Ethics of Persuasion
    Types of Persuasive Speeches
    Sample Persuasive Speech
    Step 2: Plan Speech
    Plan your speech, considering what your introduction, main points, and conclusion will include. Gather information and evidence to support your main points and thesis. Determine what persuasive strategies you will use (ethos, pathos, and/or logos).
    Type of Appeal Purpose Example
    Ethos To appeal to an audience by establishing one’s credibility or authority on a topic Share professional qualifications, research, or publications relating to your topic to create confidence in you as a speaker.
    Pathos To appeal to an audience by influencing their emotions Create empathy by sharing stories, showing pictures, or using analogies to illustrate a need or an impact.
    Logos To appeal to an audience using logic, reasoning, or evidence that supports a claim Provide data, statistics, charts, and tables to support your point.
    Refer to the following lessons for support:
    Gathering Information
    Sources of Information: The Library
    Sources of Information: The Internet
    Evaluating Sources
    Components of a Speech
    Using Appeals in Persuasive Speeches: Pathos
    Using Appeals in Persuasive Speeches: Ethos
    Using Appeals in Persuasive Speeches: Logos
    Step 3: Outline Speech
    Using the Touchstone 4 Template, outline your speech, which should include an introduction, body (main points), conclusion, and transitions. Your outline should be 3–5 pages, excluding the reference page.
    3a. Develop General Premise
    Constructing a presentation will require that you begin by developing your goal and translating it into a general premise you will state to your audience.
    Refer to the following lessons for support:
    Components of a Speech
    Choosing the Main Points
    The Preparation Outline
    The Speaking and Rough Draft Outlines
    3b. Generate Main Points and Organize Strategically
    After you have established a premise, you will be able to generate main points to support this claim. Be sure to coherently organize these main points so that the audience can easily follow your flow of ideas. For this touchstone, you should create three to four main points to ensure clarity and timeliness when you deliver your speech in Touchstone 5. Keep main points separate (transitions separate ideas) and balance the time spent on each point.
    Refer to the following lessons for support:
    Choosing the Main Points
    Highlighting the Main Points
    Ordering the Main Points
    3c. Create an Introduction and Conclusion
    After you have developed your main points, you will need to complete the introduction and conclusion. Create the introduction first—the conclusion really reiterates much of what was said in the introduction. The introduction opens the speech and is responsible for getting the audience’s attention, relating the topic to the audience, establishing the speaker’s credibility, and previewing the main points of the presentation. The conclusion should summarize the main points, repeat your thesis, and end with something memorable.
    Refer to the following lessons for support:
    The Role of the Introduction
    Establishing Credibility: Topic, Thesis, and Main Points
    Introducing the Topic, Thesis, and Main Points
    The Role of the Conclusion
    3d. Fill In Transitions
    Prior to delivering your presentation, your final step will be to develop transitions that lead your audience between parts of the presentation and between distinct main ideas. Take the final step of filling in transitions seriously. Transitions play an important role in the success of your speech.
    Refer to the following lessons for support:
    The Role and Use of Transitions
    3e. Incorporate Visual Aids
    Think of an effective way to incorporate at least one visual aid that will be relevant to your purpose and message and will enhance your speech, whether that is in the introduction, the body, the conclusion, or even in a transition.
    Refer to the following lessons for support:
    Highlighting the Main Points
    3f. Cite Sources
    Be sure to include a reference list of sources you have used to prepare your speech. List these sources using APA style on the reference page in the template.
    Step 4: Review Rubric
    Review the rubric to ensure that you understand how you will be evaluated.
    Step 5: Review Checklist and Requirements
    Review the checklist and requirements to ensure that your Touchstone is complete.
    Step 6: Submit
    Submit your completed Touchstone 4 Template using the blue button at the top of this page.
    Refer to the checklist below throughout the recording process. Do not submit your Touchstone until it meets these guidelines.
    ❒ I have selected a speech purpose that is persuasive.
    ❒ I have completed all aspects of the template, including the introduction, body (main points), conclusion, and transitions.
    ❒ I incorporated at least one visual aid in my speech outline.
    ❒ The introduction includes the thesis.
    ❒ The body includes my main points and support.
    ❒ I have selected sources that are credible and support that is relevant.
    ❒ I have included an APA-style reference page below my outline.
    ❒ I have used language that is appropriate to my audience.
    ❒ The conclusion summarizes my main points and repeats the thesis.
    ❒ I have answered each question using complete sentences.
    ❒ My outline demonstrates thoughtful consideration of each component of my speech.
    ❒ I have adhered to the 3–5 page length (excluding the reference page) and formatting requirements.

  • Title: Addressing Food Insecurity in Santa Clara County: A Synthesis and Analysis of Society, Site, and Self

    this reflective paper you will synthesize and analyze what you have learned and experienced in 157SL this semester. The paper must contain the following four sections:
    Part 1: Social issue/SOCIETY
    Select one of the social issues that we have discussed in class (e.g. income inequality, education, housing, food insecurity, race, gender, health, climate change, policing & incarceration, immigration, etc). The social issue that you select must be relevant to your service site.
    Conduct some research on this topic, using 5 additional (i.e. non-157SL) sources.
    Sources must include at least two academic journal articles. Other sources may include an interview, newspaper and magazine articles, government reports, etc.
    The sources you select should be credible, reliable, authoritative, and therefore appropriate for a university-level, academic paper. Sources should also be timely (ideally, published within the last 3 years) to capture current events. 
    In this section of your paper you should directly cite your sources using in-text citations. You should also demonstrate interpretation and analysis of the information provided in these sources. 
    Identify and describe the current state of your chosen issue, either in San Jose/Santa Clara county, the Bay Area more broadly, California, or the United States (you define the scope).
    What are governmental organizations and/or non-profit organizations doing about this issue?
    What is/is not working?
    What are the main challenges being faced here?
    What successes have been achieved?
    How do we need to change or adapt our communication strategies to meet the needs of marginalized communities? You might consider the following questions (note: you do not need to address all of these questions): 
    What communicative practices have been or could be used to address the issue or help communities connected to the issue? This might include government response, text/email messages, community organizing, flyers, or something else.
    What specific measures, projects, communicative action, and/or initiatives are there to address this issue?
    What are the main challenges emerging from COVID-19 in dealing with this issue?
    What could be done to address the issue better?
    What solutions might you propose?
    Part 2: Your service SITE
    Describe how your specific service site is addressing the social problem that you selected.
    What specific measures, projects, and/or initiatives does your site undertake to address this issue? 
    What are the main challenges that your site is facing in dealing with this issue?
    What successes has your site achieved in dealing with this issue? How has it successfully mitigated this social issue?
    This paper has a suggested word count of 1500 to 2,200 words. The reference list should not be included in your total word count. 
    Include headers in your paper to indicate the three sections of your paper (society, site, self). 
    Times New Roman
    Double-spaced!
    12 or 14 point font
    At the top of your paper, you should indicate:
    The citational style that you are using 
    Ending the Madness pdf.
    Feeding America. (2021). Overall (all ages) hunger & poverty in California. Retrieved from https://map.feedingamerica.org/county/2021/overall/california

  • “Effective Assignment Sequencing for Scaffolding Learning: How to Write a Detailed Revision Plan” Revision Plan: Incorporating Feedback from Multiple Reviewers

    Turn in your revision plan here.
    EFFECTIVE ASSIGNMENT SEQUENCING FOR SCAFFOLDING LEARNING SUPPLEMENT THREE: HOW TO WRITE A REVISION PLAN
    The purpose of revision plans is to re-visit your work, to think through what you’re trying to accomplish, how well you’ve done that so far, and where you still need to make adjustments. How can you make your argument stronger? Revision plans ask you to articulate substantive alterations that will improve your argument and specifically address how you will make them. Instead of just starting at the beginning of the essay and racing through to make changes that occur to you in the moment, or focusing only on the places where your instructor has made a comment, you need to decide ahead of time which kinds of changes are most important for your project, prioritize them, and approach them in that order.
    Remember, “revision” is not editing. When you’re thinking about “proofreading” or “correcting,” you’re not thinking about revision, you’re thinking about editing. Editing takes place separately, as the final act, after revision, just before submitting the essay. Revision is substantive. It involves clarifying your ideas by moving things around, adding material, and cutting. Your job in a revision plan is to decide specifically what you need to add, cut or move. And you need to be specific about your tasks.
    Here is a less useful revision plan:
    1. Revise my thesis
    2. Develop my solution
    3. Add more examples
    4. Correct my citations
    5. Cut out some unneeded material 6. Fix grammar
    This list is no good. Anyone could write out these tasks about any paper. They do not describe specific actions, do not refer to a specific essay, and do not address how the writer will make the changes.
    An effective revision plan is specific. It needs to demonstrate that you are making sound, controlled revision choices.
    Here is a more useful revision plan:
    1. Revise my thesis: Right now, my thesis argues an issue, that not recycling is immoral. Since this is a proposal, I need to make the topic a problem to be solved rather than an issue to be argued. Here’s what I’m thinking: “In order to solve the problem of consumer waste, consumers should be given incentives to recycle . . .”.
    2. My solution is clear, “Consumers need to be given incentives like tax breaks,” but the details need work. How can I make this solution happen? How can legislators be convinced? What kind of tax breaks am I talking about? How would the breaks be applied (no pun intended)?
    3. I need to give more examples of how the problem has been solved in the past, and failed. I admit I need more focused research on the history of the problem. Some resources I might consult this time around are…
    4. My in-text citations seem to include years of publication, which aren’t needed, and I need to remove author’s last names from citation markers if I have the author’s names in the signal phrases, and then put the article titles in the citation markers instead. I also need to set off a couple of long quotes (of more than four lines). Beyond following convention, these kinds of changes will help my argument because…
    5. I have a whole section after the problem that repeats a lot of the information in the intro. It defines the problem more as the conclusion of the essay, but I already defined the problem, so I think I can cut most of this material. I was just padding space to meet the page count requirement, but I’ll meet the requirements by adding in good, purposeful information to develop the solution by adding more details to my solution and giving more examples alternative solutions (see 2 and 3 above).
    6. [There would be no “correct grammar” statement; that’s a given for everyone! And fixing grammar and spelling and punctuation should take place AFTER you revise. Remember, PROOFREADING IS NOT REVISION.]
    To begin constructing your revision plan:
    Synthesize the comments you’ve received from your peers and from me.
    Note the most recurring comments first, issues that most people reviewers agree on. Consider how you can address those concerns in your own voice. Which advice will you take, and why? How will you incorporate it?
    Then make a list of the kinds of less frequent comments, or where people disagreed. As you consider them, think about your goals for your project. Which advice will you take, and why? How will you incorporate it? Which advice, after careful consideration, have you decided you need to alter before you adopt it? How and why?
    Do not include grammar, spelling or punctuation as part of the revision plan — those considerations are important during the proofreading stage, which should occur after you revise.
    And once you’ve completed your revision plan, revise! Use it as your map.

  • Title: Analyzing Television Commercials: Understanding the Elements and Significance of the Macintosh Ad of 1984

    Questions from the Readings assigned from the PDF-book text (AF&CC: Ch 9, “Analyzing Television Commercials”)
    Questions to Respond to, in a half-to-full page writeup in TOTAL (i.e., NOT a half-to-full page writeup for each), 
    answering your choice of TWO below:
    Name three of the elements that should be considered in the analysis of what the author calls a “complex television commercial”
    Why the Macintosh commercial of 1984 is considered so important in the history of advertising?
    What is intertextuality and why it is important for advertising?
    What is the main interpretation the author gave to the Macintosh ad of 1984?
    What are the mythical components included in the ad, according to the author?
    What is the quote “Good campaigns end up being relatively inexpensive” refers to?

  • Title: “The Pros and Cons of Telework: A Case Study Analysis of JikeChina’s Remote Work Arrangement”

    You should format the paper with 1” margins, double-spaced with a 12-point font in Times New Roman. Please include a title page, and cite and provide a reference page, both in APA style. Your paper should be 4-5 pages double-spaced. Please use APA style for any in-text citations and make sure to include a reference page formatted in APA style.
    Read the case study “A Good Fit for Telework?” by Ziyu Long. Using at least 3 ideas and concepts from class lectures, readings, and from any additional online research you wish to do, please answer the following questions:
    Provide a brief overview of the case in which you summarize the main issues (no longer than one paragraph). (10 points)
    (a) What are the benefits of telework (now called remote work) as exemplified in the case study? (15 points) (b) What are the drawbacks or challenges of telework / remote work? (15 points)
    How does being in the office help to build organizational culture and employee engagement? Give specific examples from the case, informed by class lecture, readings, and your own analysis. (15 points)
    How does the use of communication technologies influence communication, collaboration, and knowledge sharing among employees? Give examples from the case, informed by class lecture, readings, and your own analysis. (15 points)
    Do you think JikeChina should continue its remote work arrangement? Why or why not? (10 points)
    What recommendations you would give to JikeChina’s CEO to help improve its employees’ experience with remote work? Identify at least 3 recommendations. (20 points)

  • “A Tribute to My Perfect Mother and Best Friend”

    I will provide correct intrusions but I would want the speech to be dedicated for my mom who I believe is the perfect both mother and friend who I look up to so that could be a helpful guide to the speech.

  • Title: Leveraging Digital Activism: A Strategic Approach for Effective Campaigning

    PLEASE SEE THE ATTACHED FILES !!!A brief report (600-800 words) that justifies your campaign strategy/activities with reference to the scholarly literature on digital activism and its strengths and weaknesses.