Title: The Importance and Functions of Marketing Channels in Business Operations Introduction Marketing channels, also known as distribution channels, are crucial for businesses to get their products or services to consumers. These channels consist of a set of interdependent organizations that work

Companies try to forge a marketing channel, a set of
interdependent organizations involved in the process of making a product or
service available for use or consumption by the consumer or business user.
Information, promotion, contact, matching, and negotiation help to complete
transactions. Physical distribution, financing, and risk taking help to fulfill
the completed transactions. Explain why companies use marketing channels and
discuss the functions these channels perform.Make sure you provide substantive graduate level answers,
emulating the practice questions provided in the Assignments. Please use
adequate, credible and reliable APA source citations to support your
work. Review the guidelines file provided to
ensure all requirements are met. Also used the Rubic and template as the guide to product this paper.  You must use all sources provided but you can one of your choce.