“The Ethics of Manipulation in Advertising: A Debate on the Responsibilities of Marketers and the Impact on Consumers”

Tutorial Debate 6
Proposition: Successful advertising is always manipulative.
Focus: Marketing/advertising , CSR
Case links:
https://www.theguardian.com/business/2015/dec/14/nurofens-maker-admits-misleading-consumers-over-contents-in-painkillers
https://www.abc.net.au/news/2016-12-16/nurofen-fined-6m-for-misleading-consumer/8126450

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