Title: “Building a Successful Kombucha Business: Lessons from Health-Ade’s Daina Trout” Introduction In the world of health and wellness, kombucha has become a popular beverage choice for its probiotic benefits and unique flavor.

Listen to the podcast (its an hour long I WILL TIP VERY WELL FOR THIS)
https://www.npr.org/2020/09/25/916944612/health-ade-kombucha-daina-trout
3-5 pages, double spaced, first person allowed
APA style
What were the key components in Trout’s Business?
What did they do poorly? What did they do well?
You need 2 outside resources besides the podcast.
What would you do differently? Be specific and use examples